Privacy Policy

1. Who we are

Keelio (“Keelio”, “we”, “us”, “our”) provides an AI-powered trading and betting journal at keelio.app. This policy explains what personal data we collect, why we collect it, how we use it, and the rights you have over it.

If you have any questions about this policy or how your data is handled, contact us at support@keelio.app.

2. What data we collect

Account information: your name, email address, and authentication details when you sign up.

Trade data: the information you choose to log, which may include instrument/pair, direction, entry price, position size, stop loss and take profit levels, profit or loss, trading session, strategy tags, emotional state at the time of the trade, and the date and time of each entry.

Balance data: account balance figures you choose to record over time.

Payment information: when you subscribe to a paid plan, payment is processed by Stripe. We do not store your full card details ourselves — Stripe handles this in accordance with PCI-DSS standards. We retain a record of your subscription status and billing history.

Usage data: how you interact with Keelio (pages visited, features used) for the purpose of improving the product.

Communications: if you contact support or submit a feature suggestion, we retain that correspondence.

3. How we use your data

We use your data to:

• Provide the core service — storing and displaying your trade history, P&L, and analytics
• Generate AI-powered insights (see Section 4 below)
• Process payments and manage subscriptions via Stripe
• Send transactional emails (account verification, billing receipts, password resets) via Resend
• Respond to support requests and feature suggestions
• Improve and develop the product
• Detect and prevent fraud or abuse (for example, restricting credit-farming on free trial chat usage)

4. AI-powered analysis

A core part of Keelio’s service involves sending your trade data to Anthropic’s Claude API to generate features such as Edge Score, Pattern Spotter, Tilt Detection, Edge Breakdown, and AI Daily Summary. This means your trade data (instrument, results, emotional state, timing, and similar fields) is transmitted to Anthropic for the purpose of generating these analyses on your behalf.

We do not use your individual trade data to train any AI model, and Anthropic’s API usage terms govern how that data is handled on their end. You can review Anthropic’s own privacy practices at anthropic.com/privacy.

5. How we may use data internally

As the team operating Keelio, we may review aggregated or individual trade data to understand patterns, troubleshoot issues, and inform our own understanding of trading and betting behaviour as part of improving the product. We will not sell, license, or distribute your individual, identifiable trade data to third parties for their own purposes, except where required by law or with your explicit consent. Aggregated, anonymised statistics that cannot reasonably identify you may be used for purposes such as marketing or product research.

6. Who we share data with

We use the following third-party processors to operate Keelio:

Each of these providers processes data only as necessary to provide their service to us, and is bound by their own data protection obligations.

7. Cookies and analytics

Keelio uses cookies that are strictly necessary for authentication and core functionality at all times — these cannot be switched off, since the site cannot function without them. With your consent, we also use Google Analytics to understand how visitors use Keelio, helping us improve the product. You’ll be asked to accept or decline this the first time you visit, and your choice is respected — if you decline, no analytics cookies are set. You can change your preference at any time via the cookie settings link in the footer.

8. Data retention

We retain your account and trade data for as long as your account remains active. If you delete your account via Settings, we will delete or anonymise your personal data within a reasonable period, except where we are required to retain certain records (for example, billing records) for legal or accounting purposes.

9. Data security

We take reasonable technical and organisational measures to protect your data, including encryption in transit and at rest where supported by our infrastructure providers, and access controls limiting who can view user data. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

10. International data transfers

Some of our service providers (including Anthropic, Stripe, and Vercel) may process data outside the UK or European Economic Area. Where this occurs, we rely on appropriate safeguards such as Standard Contractual Clauses or equivalent mechanisms required under UK GDPR.

11. Your rights

Under UK GDPR, you have the right to:

• Access the personal data we hold about you
• Correct inaccurate data
• Request deletion of your data
• Request a copy of your data in a portable format
• Object to or restrict certain processing
• Withdraw consent where processing is based on consent

To exercise any of these rights, contact support@keelio.app. You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ico.org.uk) if you believe your data has been mishandled.

12. Children’s privacy

Keelio is not directed at, and is not intended for use by, anyone under the age of 18. We do not knowingly collect data from minors.

13. Changes to this policy

We may update this policy from time to time. We will update the “Last updated” date above when we do, and for material changes we will make reasonable efforts to notify active users.

14. Contact

Questions about this policy or your data can be directed to support@keelio.app.